The Ultimate All-In-One System Top Real Estate Agents Are Using To

Get To Closing Without A Hassle

When There's An Appraiser Involved With Their Transaction

The last two years have been a little crazy in the real estate business, right? 

If you're a listing agent, the world is your oyster.  No problem, no worries.  If you've got a contract that doesn't work out, don't worry about it you've got five behind it, and the five behind it are probably higher, and they're probably cash deals. 

If you're the buyer's agent, you're chasing deals  running around.   "Come on, let's get your pre-approval letter, let's get this thing done and get on with what they're asking for, and maybe we can get the deal." 

In the last five or six months though there's been a massive shift.

We're back to the good ole days of grinding it out where you get one contract with no backup offers and you need that deal to close! 

There's also a good chance that your contract may need financing and that's when you say to yourself that magic phrase, 🤞🏼"I hope I get a good appraisal!"

If you've been in this business for any length of time then you know that phrase well, because 
"I hope I get a good appraisal" usually means somewhere along the line, you got burned.

You had to renegotiate with your seller or your buyer because the appraisal came in lower than than the purchase price.  Maybe you had to throw in some of your own commission to make up the difference, because they always think it should come out of your commission, right?  It's always on you.

Or you had to say can we please lower the price and buyer can you please chip in and let me throw in a couple thousand dollars here and let's see if we can make this deal work.  

Does that sound familiar?

Well if that's happened to you in the past it's not necessarily your fault...

Until Now You've Only Had Two Choices

Option #1

You can assume and hope the appraiser will do their job correctly and your deal will make it to the finish line.  This is the more hands-off approach.

Option #2

You can take a more proactive approach by interacting with the appraiser and give them the comps you think will help support the listing price.

What Works & What Doesn't

After 30 years in the appraisal business here's what we've found:  

The more passive approach in option one has a high error rate which leaves your deal to a lot of chance and worry.  Option two's proactive approach works very well unless it's done incorrectly which will then completely backfire costing you thousands in lost commission and in some cases the entire listing.

The number one reason option two is done incorrectly and backfires has everything to do with your communication style with the appraiser and the data you hand them.

A lot of agents when it comes to the appraisal part of the the process seem to be working off the latest tips, tricks and tactics they've picked up along the way in their career from an online class here or a real estate guru there or some sort of appraisal guru their friend told them about.  

How Do We Know That?


We're on the other side of that coin hearing the tips, tricks and tactics come out on our side every single day as appraisers.  In most cases it's so far off from what the appraiser actually needs or wants that we'd like to offer you a solution... 

Option #3

The Appraisal Code For Real Estate Agents

Unlocks Exactly How To...

"Never Lose To The Appraiser Again"


A Proven System Guaranteed To Move The Needle

Go behind the scenes with 30 year appraiser and former chief reviewer Phillip Biber as he takes you on a journey of what the appraiser really thinks about valuing your deal, and breaks down the exact system he uses to interact with realtors and pick comps that've been proven to support values for the last 30 years.   
 Module 1:  Behind The Scenes Of A Financed Deal 
                      Understanding How Appraisers Really Think
 Module 2:  Build Instant Rapport With Any Appraiser
                      A Five Step Inspection Day Formula That Lands
 Module 3:  The SALT System ~ A 30 Year Proven Method
                      Learn How To Pick Comps Like A 30 Year Pro
 Module 4:  The Rapport Revolution
                     The Ultimate Playbook For High End Success
 Module 5:  The PAC Method ~ A Guaranteed Connection  
                      How To Address Relevant Data At The Property
 Module 6:  Pocket Listing Secrets
                      3 Secrets To Avoid Losing Big Commissions 

"He’s captivating, genuine, and someone I’d recommend listening to, whether you’re involved in Real Estate or not."

Bradley Blizzard ~ Fidelity Mortgage, Inc.

Module 1

Understanding How Appraisers Think

On the surface the appraiser may look calm, cool and in charge. But the reality is most of them are trying to keep up with the constant time pressures and constraints from Lenders and AMC's. 

In this module Phillip rips back the curtain so you can get a first hand look at what's really going on so you can start to understand what honestly helps them and what doesn't.

In this module you'll walk away learning...

  • How lending has changed in the last 20 years creating the exportation of the appraisal process 
  • Why the deck is stacked against the appraiser and how the agent could be the one that makes all the difference 
  • Why Lender & AMC Time Pressures and Fees are creating a race to the bottom putting the real estate agent in last place

Module 2

5 Step Inspection Day Blueprint    

One of the most important stops your deal makes on it's path to closing is meeting the appraiser on inspection day.  

Find out why building the right kind of rapport with the appraiser could lead your deal across the finish line quicker than ever.  This FIVE step formula will put you in the WIN column with every single appraiser.

In this module you'll walk away learning...

  • How to connect with the appraiser during the greeting phase of the appraisal inspection
  • ​6 little known inspection day secrets that really move the needle and put you in a great position with the appraiser
  • How staying neutral with the appraiser creates a clear path for you to present your data package
  • ​6 Key Indicators that align perfectly with the appraiser's data filtering process that lead to picking the most relevant comps
  • ​How to leave the appraiser feeling great about meeting you at the inspection.

Module 3

The SALT System Revealed

Learn to pick comps like the pros!  Discover Phillip's simple, easy-to-remember formula that'll help you adapt to the appraisers data filtering process.  The number one reason the data you hand the appraiser will be ignored is because it's not sorted.  Relevant data that's sorted and arranged nicely so that the appraiser can scan it quickly and possibly use it is the key to being helpful. 

In this module you'll walk away learning...

  • The Top 3 Things an appraiser is taught to look for when finding comparable sales to use in their report
  • How appraisers process and filter the details of your home when looking for comps
  • ​How To find sales that are relevant to what the market is telling you
  • ​Why real-time trend data from being a front line realtor is proven to help the appraiser

Module 4

The Rapport Revolution

First impressions are everything.  Learn how to instantly CONNECT with any appraiser using the DISC personality framework as your guide.  The goal of the inspection appointment is to increase the trust and credibility you have with the appraiser.  So that when they go back to write the report for your deal they say, "Hey I liked that guy", or "You know what that lady was great, she really helped me out." 

In this module you'll walk away learning...

  • How to decode your own behavioral style and the four core styles of the DISC model
  • How to identify somebody's personality by paying attention to the clues they leave you 
  • ​How to adapt to any personality to gain their trust and respect
  • ​How to make a genuine connection with tough personalities
  • ​How to put the law of reciprocity in motion and see amazing results

Module 5

The PAC Method

If you could wrap 'The Appraisal Code' into something really simple it would be this:  Yes you could know everything about the property, you could be a genius when it comes to your home.  You can give the appraiser the best comps in the world that prove the listing price.  But, if you don't have a good approach if you don't build rapport with the appraiser they may not listen to a word you say.  The PAC Method is priceless.  A quick formula that delivers amazing results.

In this module you'll walk away learning...

  • What is unique to your property that an appraiser has to quantify with data
  • How to establish a connection with the appraiser at the right time to build genuine trust and rapport  
  • ​How to address the "problem" with relevant data the appraiser can use

Module 6

Pocket Listing Secrets

In some cases the appraiser will assume certain comps should be used over others in their report.  Which, will ultimately kill the deal. They might not know about a recent pocket listing or do the research necessary that could help support your listing price.   "If you don’t have the condition, contact information or condition of the sale for the off market listings the chances of the appraiser doing the investigative work is very slim."

In this module you'll walk away learning...

  • Going the extra mile is not a priority for the appraiser if they are not familiar with the area that some of your deals are in 
  • ​How to present a pocket sale to an appraiser in a helpful way so they can see the value of using it
  • ​Appraiser's rarely go back and change their reports, being proactive rather than relying on an appeal will be the difference between your deal crossing the finish line or not

The Most Comprehensive Blueprint Ever For Getting Your Deal To Closing When There's An Appraiser Involved With Your Transaction 

Become An "ALL-IN" Agent 

Everything You Need

A No Nonsense, ALL-IN-ONE System Top Realtors Are Using To Get To Closing Without A Hassle When There's An Appraisal Involved.

All In One Spot

Just login and go.  Phillip walks you through step by step showing you exactly how to connect with any appraiser and his proven framework for picking relevant comps that will help you explain and support your listing prices.

To Get Your Deal Across The FINISH LINE!

A proven method with the right tools and the right support system that will get you to closing faster than following the tips, tricks and tactics you've heard about and tried in the past.     

In Addition To The 30+ Game Changing Lessons Above...

By Joining Today You'll Also Receive Instant Access To These (5) Awesome Bonuses

The first bonus gift you’ll be receiving today is a 1 Year FREE Comp Genie Pro Membership. With The Comp Genie, you’ll have all the relevant data for your deal sorted, arranged and presented beautifully in a 3 page format so it will significantly increase your chances of the appraiser listening to what you have to say... 

With a Comp Genie Pro Account you’ll get the latest updates and strategies from Phillip of what's working right now inside the private community to instantly relate your data with any appraiser out in the field. 

You’ll get access to The Comp Genie For 1 Year Absolutely FREE using this tool to pinpoint where the improvements to your subject and the most relevant comps exist. 

Master the art of sorting your data and arranging it in a way the appraiser will quickly understand.  The secret to connecting with any appraiser is being able to speak their language.

The Comp Genie arranges your data in a format the appraiser will love.

This 1 year membership is valued at $675...and it’s yours FREE today! 

Bonus #1:  1 Year FREE Comp Genie Pro Membership 

Everything You Need To Deliver The Most Useful Appraisal Data Package Possible

  • Create Unlimited Data Packages
  • Premium Auto-Populated Comp Data
  • Integrated with Google Maps For Comp Proximity
  • ​Advanced 18 Point Comparable Filtering
  • ​Property Updates & Remodeling Estimator
  • ​White Label Your Appraisal Packages

PRICE: $675 FREE!

You’ll also be receiving 'The Appraisal Code' Members Only Audio Series. 

Now you can link in and level up on the go with 'The Appraisal Code' Private Podcast. 

This series is by far the most comprehensive guide to connecting with any appraiser at the inspection appointment ever published.  

You’ll find detailed explanations as to when to use each strategy and how to add different variations to make it your own and maintain rapport with difficult appraisers.   

One small communication tweak could help you tap into skills you didn’t even know you were capable of. 

'The Appraisal Code' Audio Series is valued at $497 and is the easiest way to keep your skills polished before any appraisal inspection appointment.  And it’s yours for FREE today.  

Bonus #2:  'The Appraisal Code' Members Only Audio Series

  On Your Favorite Podcast Platform

    Private Podcast 

Master the art of connecting with any appraiser On-Demand

  • Members Only Private Podcast Access
  • Plug-In & Connect On Long Drives 
  • Latest & Most Up To Date Episodes Added Monthly
  • ​Hear Case Studies From Realtors Just Like You  
  • ​One Gold Nugget Could Save You Thousands

PRICE: $497 FREE!

You're also getting a 30 year 'battle-tested' little black book of 'Appraisal Package Secrets'.   

What works and what doesn't.  Say this, don't say that...  Why staying neutral is the best currency with appraisers.  

Phillip shows you his blueprint for delivering the most concise and relevant data package to the appraiser.  Rapport doesn't happen right away.  Learn how to be patient during the inspection appointment and let the perfect opening unfold.  

Often overlooked, the data package can be the difference between your deal making it to the finish line or not. 

                                           This little known formula is valued at $297 and yours FREE today

Bonus #3:  Appraisal Package Secrets 

Find Out What Really Gets The Appraiser's Attention At The Inspection Appointment

  • Gain Confidence dealing with any appraiser knowing you can make a difference and be heard
  • ​Get to closing without that on-edge feeling hoping the appraisal doesn't come in low
  • Learn a proven method for picking comps that will consistently support your listing prices
  • ​Become and all-in agent who refuses to rely on the appraiser to just "do their job"

PRICE: $297 FREE!

The fourth bonus is access to 'The Appraisal Code For Relators' Private FB Group. 
This is a game changer community that will help you when you need it most. 

In this Facebook Group, Phillip provides a monthly "Appraiser Hot Seat" training.  2-3 of the craziest case studies he can find to break the false beliefs and misconceptions out there about appraisers, appraisals and the process.  

You’ll be equipped with the knowledge on how to instantly identify any appraiser's personality and adapt to them throughout the entire process.

Bonus #4:  Access To 'The Appraisal Code'  Private FB Group 

Go Behind the scenes With REAL case studies that will save you thousands 

  • Exclusive access to "Appraiser Hot Seat" training with Phillip every month 
  • ​See what other real estate agents are doing and how they approach the appraisal process 
  • Implement real-time strategies that are working right now that get results

(Priceless)

In addition to these (4) Bonuses, Appraisal Code members will also get: 

5) Exclusive Access To The Appraisal Appeal Network (Private)

While this is currently on hold, once restrictions lift, The Appraisal Appeal Network will be a direct link to our private network of expert appraisers that will be able to pinpoint any inaccuracy's in your current appraisal and point you in the right direction.  

PLUS:  Lifetime Updates (Priceless)

We are committed to adding new modules and updating the course as the housing market evolves. Once you are a member of The Appraisal Code For Realtors, you are a member for life.  It's a great way to stay connected to what's working right now. 

Phil’s content was engaging, thought provoking and informative. My team members and real estate agents who took the course had nothing but rave reviews. Phil’s approach to teaching mixes in amazing content tied together with great examples and real life stories that makes for an enriching experience that I would highly recommend to all.
Mark Gage
Sr VP of Operations ~ Fidelity Mortgage, Inc.

The course is phenomenal and very informative about the residential appraisal profession. It provides an amazing insight into the challenges that appraisers face. Most importantly, the appraisal code provides key components to successfully communicating and interacting with appraisers that will lead to a positive experience. I highly recommend this course to real estate professionals. 
 Alexis Perreras  
State Certified Residential Appraiser ~ Florida



Here’s Everything You Get When You Sign Up For...

'The Appraisal Code' For Realtors! 

  • 'The Appraisal Code For Realtors'  "ALL-IN" Agent Workshop  ($1997 Value)
  • FREE!  1 Year Of The Comp Genie Pro Premium Account  ($348 Value)
  • FREE!  'The Appraisal Code For Realtors' Private Podcast Series ($497 Value)
  • ​FREE!  Appraisal Package Secrets ($297 Value)
  • ​FREE! ​ Exclusive Access to Phillip's private "Appraiser Hot Seat" for Realtors FB Community ($Priceless)
  • ​FREE!  Annual Membership to The Appraisal Appeal Network ($1297 Value) 

Led by trainer and 'State of Florida Certified' Appraiser Phillip Biber, 'THE APPRAISAL CODE'  for realtors is designed to help you get your deal across the finish line...

Normally: $4,436 Value

Today: Just $997

FREQUENTLY ASKED QUESTIONS 

You Can Message is or Email us at support@yourbrand.com
ARE THERE ANY GUARANTEES? 
We believe so much in the content we’ve put together that we’re offering a 100% money back guarantee if you are not satisfied with the course.
WHY PAY WHEN YOUTUBE IS FREE 
You Tube is great if your getting the correct advice.  However one of the main reasons for this course is because the tips, tricks and tactics on You Tube aren't getting it done.  In some cases the advice on You Tube is getting agents laughed at by the appraiser and driving a wedge between any possibility of an opening to present them with helpful data or any advice about the property.  
WHAT IS 'THE APPRAISAL CODE? 
'The Appraisal Code' For Realtors ALL-IN Agent Workshop is the accumulation of decades of appraisal expertise packaged into an impactful, comprehensive 30+ Lesson Series that we guarantee will take your game as a real estate agent to the next level.
HOW OFTEN CAN I WATCH THE LESSONS? 
Once you gain access to the appraisal code you can complete the lessons at your leisure and watch them as many times as you’d like. There will also be supplemental lessons and techniques through the Private Facebook Group. In the future, if we update or add any modules to the appraisal code for realtors, you’ll have access to those lessons. Once you’re a member, you’re a member for life.
 DOES THE APPRAISAL CODE WORKSHOP INSTRUCT FOR ALL LEVELS? 
The Appraisal Code is designed to take any level real estate agent to the next level. Whether you’re a brand new agent or a 30 year pro or anywhere in between.  You’ll be able to dramatically increase your chances of getting to closing by understanding the mindsets of the appraisers coming to a neighborhood near you. 
  Is This Course...
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